POSITION: Director of Online Marketing
LOCATION: Bangkok
JOB TYPE: Permanent
SALARY RANGE: Maximun 2xxK
BENEFIT: Group insurance, Medical Checkup, Bonus, provident fund and etc.
Main responsibility:
- Create strategy in compliance with each brand identity guide to formulate high value content and direct copy and design deliverables across a variety of platforms including: print, email, web, social media, video, etc.
- Managing and developing the team of online marketers and analysts – specific positions that are managed include; social media engagement and acquisition, display advertising, retargeting, mobile advertising and Online customer acquisition
- Manage Marketing and P&L together with each head brand manager
- Establish and monitor metrics for marketing and communications engagement, comparative analysis, data driven decisions to support each brand to increase revenue
- Responsible for monthly marketing and budget review/reconciliation, quarterly reporting, and fiscal year budget planning for Online marketing activity to be the most efficiency
- Marketing data aggregation, analytics and reporting to support management decision making
- Build our digital marketing roadmap, taking care overall marketing activity including CRM and customer loyalty program to increase more credibility
- Develop specific campaigns to create and maintain high levels of customer interaction
- Manage and improve online content, considering SEO and Google Analytics
- Forecast sales performance trends and act proactively to increase our market segment
- Liaise with Sales Department to increase client satisfaction through cohesive strategies
- Motivate digital marketing team to achieve goals
- Monitor competition and provide ideas to stand out
- Stay up-to-date with digital technology developments
Qualification:
- More than 10 year experience in Online Marketing
- Experience in Marketing for Telecom Industry is a must
- Must have experience managing large scale marketing budget in relation to KPIs
- Must understand all tracking, data collection and reporting tools associated with online marketing, etc.
- Must have managed a team of both online marketers and analysts
- Must know each online marketing channel at the most granular level – must have experience in actually running each channel
- Minimum Bachelor Degree in Marketing or any related field
- Good in Communication English – verbal and written (mandatory); Proficient with Computer Literacy; Demonstrated Negotiation skills
- Age between 35-45 years old
- Working knowledge of budgets, forecasting and metrics
- Ability to effectively communicate with all levels of the organization
- Leadership and organizational skills
Please submit a brief covering letter and your updated CV which fully details your qualifications and experience including present and expected salary, availability and a recent photograph to
marisa.v@orenburg.co.th (02-6341722 ext 11)
